What are SSL certificates for?
SSL certificates are a form of web security that provides encryption for websites. They ensure website customers and subscribers can safely place orders with credit cards and share private data when needed.
Websites are great for reaching clients from all over the world. However, there are many cyber-criminals lurking, waiting for the opportunity to steal your customers’ sensitive data to sell online or use for malicious reasons. In addition, if customers don’t feel safe on a website, they won’t buy the products. This is where SSL certificates come in. They provide tough encryption concealing private data like credit card numbers, logins, etc. on websites.
SSL stands for ‘secure socket layer’ and it is a special protocol that encrypts and decrypts sections of a site by reacting to requests to view a given page. SSL certificates are crucial for secure browser to server communication. To put in simpler terms, they are like doorkeepers. Blocking unauthorised requests for encrypted data or giving authorisation to view concealed data when a legitimate request is found.
The use of SSL certificate is invaluable. You build trust with your clients, encouraging them to do business with you. Plus, you get a positive rating from search engines like Google just because you are providing a secure connection for internet users.
Note: Many search engines like Google use the presence of SSL certificates as a ranking criterion in search results. Thus, boosting your search engine ranking and making your website more visible in search results.
What do SSL certificates do?
- SSL certificates are issued by Certificate Authorities who research companies to verify their true identities by validating the domain owner details. (More vigorous SSL certificate background checks are required for certain certificates.)
- Valid SSL certificates display a noticeable secure site seal plus a secure https address in the web browser. There is also a visible padlock in the browser. These trust-bearing symbols assure users that a given website’s identity is true.
- SSL certificates, when enacted on a website, encrypts data entered by users, securing it from outsiders.
- A decrypted web page is unscrambled in an “SSL hand-shake” when a user makes a request over a secured connection and the website’s identity is true. Think of this as a top-secret code that only the user’s web browser and the website’s server can decrypt.
Who are SSL certificates for?
If you own a website and collect user information, whether for a transaction or subscription, then you will need to install an SSL certificate. In addition, if your website collects any of the items listed below, then you have a more urgent need for an SSL certificate. Remember, SSL certificates build trust with your customers encouraging them to do more business with you online.
- Credit card data
- Banking Information
- Medicinal records
- Personal user login data
- Shipping details
- Shopping transactions